From a simple gallery per page setup, we created with Andrzej a full but simple to use backend system that allowed Andrzej to add a dress that could be grouped into a collection of dress styles under a dress type.
By also improving the UX and flow of users with better-labelled buttons, images and layout, the ability to view multiple dresses as well as single dresses has expanded Andrzej's websites experience from just a gallery of dresses to a collection of the great work and passion he does for his clients.
Andrzej wanted to expand his SEO reach so by allowing each dress and collection to target a select searched term, we have been able to improve his website's SEO to better appear for those search terms.